ABOUT: Basha Rubin is the CEO and Co-Founder of Priori, the legal marketplace changing the way in-house teams find, hire and manage outside counsel. Priori has been named a 2018 and 2019 Intelligent Business by the Financial Times for their work managing legal costs. Basha writes and speaks extensively on how technology is changing and will change the marketplace for legal services. She holds a JD and BA from Yale University and is a member of the New York Bar.
GIVE: Real-talk advice / experiences from the trenches for newer entrepreneurs.
GET: Always looking to connect with in-house counsel who are interested in innovative approaches to working with outside counsel and want to learn more about Priori’s model.
FUN FACT: I almost always have a fantasy novel I’m reading on my phone. Nothing like a little escapism in your pocket in this moment!
NEWS TO SHARE: Two recent articles about us feature how we use data to drive smarter, more efficient outside counsel hiring choices and price certainty. You can also read our case study with Hearst that was shortlisted for the Financial Times Intelligent Business Awards in 2019.